Potency in the Cannabis Marketplace The most important factor in Market Dynamics for a grower is potency, or more specifically, the percentage of THC in the flowers. A decade ago 10% was an acceptable average. Now, buyers balk at anything under 18%. This is the single...
Introduction American agriculture is entering a new age of cash crops, with cannabis and hemp production leading the pack. Cannabis was estimated to have had a $28.3 billion market value in 2021, with signs pointing to nearly seven times that valuation by 2028. In the...
The past five years of state-by-state legalization in the United States and beyond have brought sweeping changes to every area of the hemp and cannabis industries. New brands and products flood the marketplace daily, joined by a new generation of cultivators...
Atlas Seed is a Northern California farm-based genetics company specializing in curated day neutral (or auto-flowering) cannabis seed varieties with desirable growing traits. The hand selected genetics, which include specific potency, mold resistance, and vigor, are...
Scaling is, without a doubt, one of the biggest challenges facing cannabis cultivators. In order to keep increasing revenue, many operators need to increase their canopy. Even if operators have a lot of experience growing 100 to 1,000 plants, the transition to a...
